Code of Ethics

As we navigate the complexities of 21st century information exchange across landscapes both digital and physical, I want to take a moment to state the importance of upholding a strong Code of Ethics.

Gifted Sounds Network is committed to upholding the highest standards of ethics and professionalism in our services, as our team members do in our lives. Our company's values form the foundation of our operations, and it is essential to adhere to these principles in all aspects of our work. There is no such thing as a perfect person or company, but we always consider the impact of our decisions on our community, on society, and on the environment.

GSN’s work is not only about sharing information but also about representing the values and principles we hold in our hearts and are shown in everything we do. Therefore, I urge each of you to embrace the following principles as guiding lights in your professional conduct:

Honesty, Respect, and Support

We pledge to conduct all business dealings with honesty, integrity, and transparency.

Respect for all individuals, regardless of background or status, is paramount in our interactions.

We aid and support to our clients, partners, and team members to foster mutual growth and success.

Representation and Empowerment

We recognize the importance of representing and amplifying marginalized voices, with a particular emphasis on supporting Black communities and creators.

Showcasing Intelligence, Sense of Humor, Wit, Sex Appeal, and Power

Our content services will always support projects showcasing our community’s intelligence, wit, humor, sex appeal, self-empowerment, and more. This is always to be done in a respectful and inclusive manner.

Zero Tolerance for Discrimination

We reject and condemn all forms of discrimination and bigotry in our content, workplace, and interactions. Anyone experiencing and/or observing these forms is encouraged to bring it to a Partner’s attention. A meeting will, soon after, commence to address this and what will happen next.

Uplifting Youth

We are committed to empowering and uplifting youth through our work, providing opportunities for growth and development. Hosting interns from local schools and teaching them multimedia production skills while offering mentorship opportunities with industry professionals is an absolute joy.

Clear Goals and Accountability

We will maintain clear and achievable goals, ensuring alignment with the objectives of our clients and partners. For example, we create detailed project plans and timelines for each client, outlining specific deliverables, deadlines, and commitments to ensure transparency and accountability throughout GSN’s servicing process.

Collaboration and Networking

We actively engage and collaborate with talented individuals and organizations in the internet radio and audio-visual space to enhance our services and offerings. We continue to collaborate with Black-owned and founded entertainment networks and A/V production companies to produce events such as the Black Podcasting Awards, sponsor non-profits such as the Susan G. Komen Breast Cancer Foundation, and share resources with each other in the industry.

Anti-Corruption

We have a clear stance on not condoning corruption in business and in the workplace. We are against bribery and will not compromise our relationships to let bribery OR corruption take place.

Commitment to Quality

We prioritize the use of cutting-edge equipment and techniques to deliver the highest quality digital content to our clients. Investing in state-of-the-art cameras, audio equipment, and editing software ensures the production of top-quality content for clients, prioritizing excellence in every aspect of multimedia execution: Start to finish.

Client Support and Visibility

Our services aim to alleviate time constraints for our clients while enhancing their visibility and impact across various platforms. An example of this is our offering expedited production services for time-sensitive projects while also implementing SEO strategies and social media promotion to enhance the visibility and reach of clients' content.

We have formulized mechanisms for regular engagement with stakeholders to solicit feedback on human rights and environmental practices. These stakeholders include landlords, clients, and consultants.

Long-Term Relationships

We strive to build long-term relationships with our clients, becoming their trusted partners in achieving their audio and video production goals. Establishing personalized client success plans that focus on understanding each client's unique goals and objectives to deliver customized solutions and foster lasting partnerships is just one way to achieve this possibility.

Comprehensive Solutions

We collaborate with talented agencies offering services such as web development, photography, graphic design, and event planning to provide comprehensive solutions to our clients. Forming these strategic partnerships integrate multimedia production with effective marketing and promotional strategies that ensure a holistic approach to achieving success.

By adhering to these ethical guidelines, values, and actions, we affirm our commitment to excellence, inclusivity, and positive impact in the multimedia production industry.

Environmental Responsibility

We are committed to minimizing our environmental footprint and contributing to the preservation of our planet. As a creative hub located in Westchester, New York, we are near a very overpopulated American city and so recognize the importance of responsible environmental stewardship in our operations. Therefore, we pledge to adhere to the following Environmental Policy:

Resource Efficiency

We will strive to optimize the use of resources in our production processes, including energy, water, and materials. This includes investing in energy-efficient equipment and technologies, as well as implementing measures to reduce water consumption and waste generation.

Waste Reduction and Recycling

We are committed to minimizing waste generation and promoting recycling wherever feasible. This involves properly segregating and recycling paper, plastics, metals, and other recyclable materials in our studio. Additionally, we will explore opportunities to reduce packaging waste and encourage the use of reusable or recyclable materials.

Pollution Prevention

We will take proactive measures to prevent pollution and minimize our environmental impact. This includes implementing best practices for hazardous waste management, ensuring proper disposal of chemicals and electronic waste, and, if it ever happens, minimizing emissions from our operations.

Transportation and Travel

We will encourage sustainable transportation options for our employees and collaborators, such as carpooling, public transit, biking, or telecommuting whenever feasible. When travel is necessary, we will prioritize low-emission modes of transportation and explore opportunities to offset carbon emissions.

Continuous Improvement

We will regularly review and assess our environmental performance to identify opportunities for improvement. This includes setting measurable goals and targets to reduce our environmental footprint over time, as well as engaging with stakeholders to solicit feedback and suggestions for enhancing our environmental practices.

By adhering to these ethical guidelines and values, we affirm our commitment to excellence, inclusivity, and a positive impact in the multimedia production industry.

Warm regards,

Lance John

Founder, Executive Director